Los Angeles City Attorney Mike Feuer announced on Aug. 14 that it reached a settlement with Rainbow Light Nutritional Systems, LLC and its affiliates for advertising its prenatal vitamins as “free of heavy metals” and having “the lowest detectable lead level,” which Feuer says are innacurate claims.
According to Feuer, a third-party lab found that the vitamins contain lead, arsenic and cadmium.
The city attorney’s office explained in a statement that Rainbow Light’s prenatal vitamins contain more than 0.2 micrograms per daily serving, which is considered above what is considered safe for pregnant women and fetuses that are still developing.
“Those moms have the right to expect the safest possible prenatal vitamins,” Feuer said.
The Clorox Company, which owns Rainbow Light, agreed to pay $1.75 million, which includes $1.5 million in compensation for consumers. The company has also agreed “to reduce the lead in Rainbow Light’s prenatal products.”
Rainbow Light agreed to a “rigorous testing protocol” to ensure that the products do not contain more than 0.2 micrograms of lead in a daily serving.
In addition, the company has agreed to remove claims from its marketing and advertising materials that the prenatal vitiams are free of heavy metals.
“This settlement not only stops Rainbow Light’s allegedly false advertising, it commits the company to rigorous testing and reporting that will meaningfully reduce exposure to lead,” Feuer added.
If you purchased Rainbow Light prenatal vitamins in the last four years, you may qualify to join this Rainbow Light prenatal vitamins class action lawsuit investigation.